Monday 7 September 2009

Institution logos





After looking at all these film institutions i can get an idea of the type of logo i can create for my own institution. All these logos include the colour gold, which convey a rich and powerful effect, suggesting that all these institutions are dominant and popular within the film industry. Most of them include a solid and strong feature, for example the statue of liberty is a strong and iconic feature within the USA, this can show that again the institution is very powerful and strong, and is almost like that it is here to stay. A mountain is another solid feature in the Paramount logo, almost like that they are very high up in the industry (top of the mountain- looking over). the 20th Century Fox logo almost looks like a podium or a trophy- again very solid. The shield looking shape of Warner Bros again will suggest the same features. The lion is a very strong animal (top of the food chain) surrounded by a crest of film tape suggest its importance within the film industry.
All of the logos suggest power, wealth, and importance. I will need to consider using a similar colour for my institution and have a picture that suggests the strength and dominance of the within the industry. i will also have to think about the background of my logo - the sky tends to be popular choice.

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